The discrepancy between the numbers recorded in the "Visit" and "Visitor" sections of the Hits Stats block typically arises from the way these metrics are defined and tracked. "Visits" generally refer to the total number of times a website is accessed, counting each session of interaction regardless of whether it's initiated by a new or returning user. On the other hand, "Visitors" often denotes unique users who access the site, meaning each user is counted only once regardless of how many times they visit. Therefore, a single visitor can generate multiple visits if they return to the site multiple times. This distinction explains why the number of visits usually exceeds the number of visitors, reflecting the repetitive nature of users' interactions with the site.
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